Title / Description
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*Make $20,000 in Two Weeks*
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Use this strategy to create a cash surge in the practice. Used very successfully by our doctor clients
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*Referral Business Card*
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A few years ago I advised my clients to print a simple paragraph on the back of their business card, that would turn it into a conversation piece that would be remembered and usually acted upon. All this, for about an extra half-of-a-cent per business card!
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*Practice Newsletter Marketing*
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You must keep in touch. A practice newsletter can be a valuable practice building tool. This report teaches a proven strategy to increase reactivations and referrals by 30%, and provides an actual successful example of a four-page practice newsletter
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*Dental Newsletter Marketing*
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For Dentists – You must keep in touch. A practice newsletter can be a valuable practice building tool. This report teaches a proven strategy to increase reactivations and referrals by 30%, and provides an actual successful example of a four-page dental newsletter
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*Practice Postcard Example*
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Postcards can provide a low cost effective way to attract new interest in the practice. We created this Postcard Example during a recent Mentor Seminar in Las Vegas.
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*Takeaway Selling Case Plan Form*
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This is the Form used by a member that gets patients to “sell themselves” on purchasing a $4500 case plan. This is based on “takeaway selling” and what we call the Pain Funnel.
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*Practice Excel Spreadsheet*
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Platinum & Coaching Member Dr. Sean Stringer shares this Excel Spreadsheet that is used to track vital practice statistics.
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*Dr. Nielsen’s Shipping Label*
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This is the Word Document version of the shipping label used by Dr. Nielsen.
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*The IME Worksheet*
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Download this form to counteract the unfair tactics being used by so-called “Independent Medical Examiner’s.” All you have to do is hand this worksheet to your patient a day or two before they report for their IME appointment. Your patient simply fills out the worksheet and gives it back to you. All you have to do is compare the IME Worksheet your patient filled out to the IME Report. If the worksheet and the report do not match, then the IME doctor has some explaining to do and your chances of getting paid dramatically increase
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*Free Month of Care Worksheet*
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A great tactic if you’re starting out (or flat) is to offer a free month of care. This is working brilliantly for Top Dogs and Young Guns. Here is a form that explains how this works to the patient, as created by Dr. Greg Nielsen. (Thanks Greg!)
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*Special Report: Chiro Millionaire*
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Special Report Download: “The Chiropractic Millionaire Next Door”. Download this special report which is about what to do when your practice is slowing down! A contrarian’s approach to re-focusing a struggling practice. The power of “high-yield marketing projects”… the power of compounding marketing yields… and the secret behind frugality in practice, when it counts most. This report can change your financial future…
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*Special Report: Cash Accelerator*
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Special Report Download: “The Cash Flow Accelerator Strategy.” Download this special report which details a rare strategy being used by only a select few of my D.C. clients, however it can cause a true “patient explosion” in your practice the very first month it is used. Best part, costs very little to implement but it admittedly will require a certain “leap of faith” because this contrarian strategy runs counter to all your experiences as a health care provider.
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*Dr. Nielsen’s Val Pak Ad*
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Member Dr. Nielsen was kind enough to share with us his latest successful Val Pak advertisement. Great example of creative use of val pak, many good ideas here
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*Effective Newspaper Advertisement*
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Here is an actual copy of the newspaper ad that takes a charity angle, averages 30 new patients when its run. I am a big believer in taking a charity marketing approach to practice promotion, as it can yield very high R.O.I.
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*Advertising Fee Reduction Letter*
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Save $$ on advertiing, using this letter. We’ve saved over $100,000 over the years in reduced advertising costs using this word for word letter. One doctor client immediately saved $500 a month in advertising fees, after showing him how to use this letter. COMPLETE LETTER, DOWNLOAD AND INSTRUCTIONS FOR HOW YOU CAN SAVE $$ ON PAID ADVERTISING
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