Discover over 1,001 chiropractic marketing tips, chiropractic internet marketing ideas, social media methods, and the Chiropractic Marketing Makeover TV Show featuring Ben Cummings. Ben Cummings is the nations top chiropractic marketing consultant with 15 years experience working with 5000 chiropractors in 18 countries.
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 Testimonials

“I’ve been in practice 21 years can say without reservation that this information is the best. Since joining we’ve increased our income $6,000 per month and paid off $144,400 in debt. Ben has changed my life.” – Dr. Greg Henderson
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“In just 6 months we have doubled the amount of money I was making. You’ve enabled my husband and I to have the freedom to take several vacations per year. Thank you for helping me to develop the practice I imagined years ago.” – Dr. Kathleen Ledet
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“Thanks to you my number of new patients has doubled and referrals have increased three times. My case average went from $1,200 to $2,050. Most importantly, I’m only working 20 hours a week yet I doubled my practice.” – Dr. Gregg Nielsen, Wisconsin
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“Over the last 12 months I have made $75,000 using just one tip. Since using your information, I have attracted over 500 new patients into my practice.” – Dr. Richard Reiner, Florida
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“Since I’ve started with you, my gross monthly income has increased over $20,000 per month. In a nut shell, you are the best!”  – Dr. Larry Miller





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Download: Patient Flood Secret - Exact method used by doctor to get 150 new patients in 90 days, with little marketing budgetDownload: Patient Flood Secret – Exact method used by doctor to get 150 new patients in 90 days, with little marketing budget
Download this report which details the exact method used by a doctor to get 150 new patients in 90 days with very little marketing budget. Download Instantly . . . keep reading

Download: Thirty-five Back Issues of the #1 chiropractic marketing newsletter on the PlanetDownload: Thirty-five Back Issues of the #1 chiropractic marketing newsletter on the Planet
Download 35 back issues of Ben Cummings Killer Practice Building Newsletter, over 420 pages, previously sold for $1400 retail. Hundreds of specific chiropractic marketing tips, ads, and strategies. Download Instantly . . . keep reading

Download: Super-Focus Goal Setting Report for ChiropractorsDownload: Super-Focus Goal Setting Report for Chiropractors
This Practice Building Center "white paper" on effective practice goal setting teaches my 4 step procedure for getting super-focused on what matters most in your practice. It has worked wonders for our Coaching clients and it can for you too . . . keep reading

Download: The Unused Benefits LetterDownload: The Unused Benefits Letter
The Benefits Letter is a very clever strategy. It can be used by any doctor who has insured patients. One doctor in our Mentor Program told me that my Benefit Letter marketing program has made him +$7,000 every December he has used it. That provides a nice income surge in the practice. Every penny counts! When you see how easy this is, I think it’s something that you too will desire to use each year . . . keep reading

Download: The $25,000 Key Tag Letter RevealedDownload: The $25,000 Key Tag Letter Revealed
Download shows how the lowly key tag is elevated to a practice building weapon with this letter that generated $25,000 for many doctors. Is it possible to bring in five figures from a 60-cent plastic thingie? . . . keep reading

Audio Report: The Snowball Phenomenon - Why do top practices generate so many patients?Audio Report: The Snowball Phenomenon – Why do top practices generate so many patients?
Listen to this Audio Report that teaches the "secret architecture" behind what high volume practices are really up to behind the scenes. Explains how to get busy and stay busy with patient flow, how it works and how to harness this to kick in for your practice. Listen here . . . keep reading

Audio Report: How to Get & Use Patient TestimonialsAudio Report: How to Get & Use Patient Testimonials
Listen to this Audio Report explaining how to get and use patient testimonials in very creative ways. It’s all about shifting buying criteria such that you appear as the obvious choice to patients and testimonials is one excellent tool for doing this. Listen here . . . keep reading

Download: Free Month of Care StrategyDownload: Free Month of Care Strategy
A great tactic if you’re starting out (or flat) is to offer a free month of care. This is working brilliantly for Top Dogs and Young Guns. Here is a form that explains how this works to the patient as created by Super Top Dog Dr. Greg Nielsen . . . keep reading

Download: Dr. Nielsen's Val Pak AdvertisementDownload: Dr. Nielsen’s Val Pak Advertisement
Member Dr. Nielsen was kind enough to share with us his latest successful Val Pak advertisement. Great example of creative use of val pak, many good ideas here . . . keep reading

Download: Newspaper Ad Gets 30 Patients ConsistentlyDownload: Newspaper Ad Gets 30 Patients Consistently
Here is an actual copy of the newspaper ad that takes a charity angle, averages 30 new patients when its run. I am a big believer in taking a charity marketing approach to practice promotion, as it can yield very high R.O.I. . . . keep reading

Download: How to Get Medical ReferralsDownload: How to Get Medical Referrals
Doctors can earn a substantial living, from the referrals given by other medical professionals. Doctors erroneously believe that medical referrals can’t be cultivated. This report reveals a Letter of Introduction and a proven approach that works in the real world. . . . keep reading

Download: Advertising Fee Reduction LetterDownload: Advertising Fee Reduction Letter
Save $$ on advertiing, using this letter. We’ve saved over $100,000 over the years in reduced advertising costs using this word for word letter. One doctor client immediately saved $500 a month in advertising fees, after showing him how to use this letter. COMPLETE LETTER, DOWNLOAD AND INSTRUCTIONS FOR HOW YOU CAN SAVE $$ ON PAID ADVERTISING . . . keep reading

Download: "The Chiropractic Millionaire Next Door"Download: "The Chiropractic Millionaire Next Door"
Download this special report which is about what to do when your practice is slowing down! A contrarian’s approach to re-focusing a struggling practice. The power of "high-yield marketing projects"… the power of compounding marketing yields… and the secret behind frugality in practice, when it counts most. This report can change your financial future . . . keep reading

Download: "The Cash Flow Accelerator Strategy"Download: "The Cash Flow Accelerator Strategy"
Download this special report which details a rare strategy being used by only a select few of my D.C. clients, however it can cause a true "patient explosion" in your practice the very first month it is used. Best part, costs very little to implement but it admittedly will require a certain "leap of faith" because this contrarian strategy runs counter to all your experiences as a health care provider. . . . keep reading

Download: How to Shut Down Unfair Independent Medical Examiners TacticsDownload: How to Shut Down Unfair Independent Medical Examiners Tactics
Download this form to counteract the unfair tactics being used by so-called "Independent Medical Examiner’s." All you have to do is hand this worksheet to your patient a day or two before they report for their IME appointment. Your patient simply fills out the worksheet and gives it back to you. All you have to do is compare the IME Worksheet your patient filled out to the IME Report. If the worksheet and the report do not match, then the IME doctor has some explaining to do and your chances of getting paid dramatically increase . . . keep reading

Download: Getting Paid for Whiplash FormDownload: Getting Paid for Whiplash Form
The New Economy has resulted in changes how DC’s handle P.I. cases. Sad to say, DC’s can no longer bill the other person’s car insurance company and expect to get paid for services rendered. (The patient gets the check and spends it without paying us) Mysteriously, the patient cannot be found ever again. I’m attaching Dr. Nielsen’s new form that he is using that enables him to get paid in a nearly risk-free way on whiplash/PI cases. Download here . . . keep reading

Download: One Piece of Paper Makes Doctor $44,000 MonthlyDownload: One Piece of Paper Makes Doctor $44,000 Monthly
This one piece of paper made one doctor $44,000 a month, with no risk. Simple strategy for offering "maintenance health programs" which enable you to charge a fee monthly, to the patients credit card. Most practices are making $15,000 a month once the program is established. Others make more! All from one piece of paper. Download here . . . keep reading

Download: Mapping Out Your Marketing PlanDownload: Mapping Out Your Marketing Plan
This one page tool organizes and tracks your complete Practice Promotional Campaign. Clients have used this tool for years, to build practices. Download here . . . keep reading

Download: The V.I.P Patient Treatment Checklist for Wowing the Daylights Out of PatientsDownload: The V.I.P Patient Treatment Checklist for Wowing the Daylights Out of Patients
The foundation of practice referrals is to impress new patients with your service and competency, right away. The secret to building a referral based practice is cultivating the art of treating patients like V.I.P.’s Nothing does this like a wow experience. From my private files, here is the Wow Checklist. Download here . . . keep reading

Download: The Referral SurveyDownload: The Referral Survey
Once you’ve laid the groundwork for referrals, how do you proactively generate them without offending patients? The solution is a tool I’ve been using for years with great success, called The Referral Survey! Download here . . . keep reading


The Massive Traffic from YouTube Strategy: How to Brand Your Movie Maker Video to Drive Patients to Your Practice Website!
Video shows how to add a lower third (also called a watermark) so your website URL shows up throughout the length of your video to drive maximum traffic. . . . keep reading

The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 5
Part 5 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading

The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 4
Part 4 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading

The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 3
Part 3 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading

The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 2
Part 2 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading

The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 1
Part 1 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. Intro and example shown. . . . keep reading

The Massive Traffic from YouTube Strategy: How to Use My Top Secret YouTube Strategy and Movie Maker to Get Patients NOW!
Video reveals Ben’s proven method for generating lots of traffic to a chiropractic website OR booked appointments using this simple approach to making effective videos in under 15 minutes with Microsoft Movie Maker – a free program. . . . keep reading

Issue #84: The Chiropractic Practice Makeover Newsletter & Video Training’s Unleashed!
You’re in for a treat. You’ll learn a massive traffic system using YouTube and Movie Maker to make amazing videos in under 15 minutes, that will successfully attract patients. All you need do is implement and you will get patients. Download here… . . . keep reading

Members-Only Content for Episode #51: Video shows two secret sources for outrageous marketing weapons, discussed on video #51
Welcome member! Below you will find some members-only resources that are, in my opinion, often the best part to learn which is why we keep them private for members only: Her . . . keep reading

Chiropractic Marketing: Video Episode #51 – Watch Me Rip Open the Most OUTRAGEOUS Mailer I’ve Gotten in Years!
On this weeks online Web TV episode Ben rips open the most outrageous mailer he’s gotten in years… we reveal a killer ad to run on Facebook to get patients… and the easiest way to build your own gorgeous practice website. Watch it NOW! . . . keep reading

Podcast Episode #14: Drive New Patient Traffic With Facebook Pay-Per-Click Advertising!Podcast Episode #14: Drive New Patient Traffic With Facebook Pay-Per-Click Advertising!
On Podcast Episode #14 Ben Cummings shares the immense opportunity =to drive in local new patients by advertising with Facebook pay-per-click advertising. Lots of ideas, big opportunity, and currently dirt cheap vs. other advertising options. Turn up your speakers and listen here or download the MP3 below to your iPod or favorite MP3 player. Let us know what you think about this episode! . . . keep reading

Members-Only Content for Episode #50: How to use the top secret video tool that I talked about in episode #50
Welcome member! Below you will find some members-only resources that are, in my opinion, often the best part to learn which is why we keep them private for members only: Res . . . keep reading

Chiropractic Marketing: Video Episode #50 (Micro) A Super Cool Video Marketing Trick For DC’s!
On this weeks online Web TV episode (micro edition) Ben reveals one of his secret weapons… a super cool video marketing tool that allows video messages to popup on webpages. Watch it NOW! . . . keep reading

Construct A Bullet Proof Case Presentation: Video tutorial & Mind Map!
This video and mind map reveal a proven system that uses patient objections as the basis for constructing a case presentation that patients simply cannot resist. . . . keep reading

Do It Yourself Million Dollar Marketing Research for Chiropractors: Three video tutorials show priceless research tool!
These three video training’s reveal a multi-million dollar marketing research tool that you can use for free. Reveals how to know with 100% certainty the best words or phrase to use in headlines, on outdoor signage, in ads, and more. . . . keep reading



The Massive Traffic from YouTube Strategy: How to Brand Your Movie Maker Video to Drive Patients to Your Practice Website!
Video shows how to add a lower third (also called a watermark) so your website URL shows up throughout the length of your video to drive maximum traffic. . . . keep reading
The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 5
Part 5 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading
The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 4
Part 4 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading
The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 3
Part 3 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading
The Massive Traffic from YouTube Strategy: Let’s Learn how to Use Microsoft Movie Maker to Make Kick Butt YouTube Videos NOW — Part 2
Part 2 video teaches how to use Ben’s Massive Traffic YouTube Strategy with Movie Maker. . . . keep reading
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